Senior HR Executive at Nejipr Global Services Pvt Ltd.
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Pay Per Click/Digital Marketing Role - Medical/Healthcare (5-10 yrs)
- Create campaigns/Ad Group/ Ad text for Google Ads, Facebook, Linkedin, Instagram, etc
- Handle PPC accounts independently - keyword research, Landing Page planning, design and optimization, budget planning, performance review, and optimization
- Plan and execute PPC campaigns to generate online leads and Develop account-based Ad strategies
- Managing Google-Banner Ads, Paid Search Campaigns, setting up and optimizing Paid Search/PPC campaigns,SEO
- Build customized social media strategy including social media calendar.
- Identify and implement optimization strategies based on campaign performance, website traffic, and other key metrics.
- Increase Quality Score
- Optimise campaigns on a regular basis for optimal results
- Preparing Marketing Strategies after analysing US, UK, and UAE based online Market.
- Keeping regular eye on trend and updating campaigns regularly to increase conversion rate maintaining CPC and CTR ratio.
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