HR Recruiter at Pandit Ventures Pvt. Ltd.
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Pandit Ventures - Manager - Search Engine Marketing (7-10 yrs)
Job Description -
- Expert understanding of On-page and Off-page SEO
- Perform keyword research in coordination with company's business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute/manage strategies for content development in coordination with SEO goals - general and keyword specific
- Develop and implement link building campaigns
- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
- Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
- Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
- Perform ongoing keyword discovery, expansion and optimization.
- Research and analyze competitor advertising
Candidate Specification :
- Experience in creating & Optimizing the Search, Display campaigns.
- Have in-depth knowledge of RLSA, Remarketing, In-market Audience, Custom Intent, Custom Affinity.
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
- Hands- on experience with GLE Analytics, Binoogg, Google Ads, Facebook Ads, YouTube Ads
- Communication to team and management on project development, timelines, and results
- Should have team management and leadership skills
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