HR Executive at PAC Cosmetics Pvt Ltd
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PAC Cosmetics - Senior Executive - Social Media (2-4 yrs)
Senior Executive - Social Media ( Female )
- Develop and execute content strategies that align with business goals and target audience.
- Create and publish high-quality, engaging, and relevant content that addresses the needs of the target audience.
- Conduct keyword research and optimise content for search engines.
- Collaborate with cross-functional teams, including designers, developers, and marketers, to ensure consistency and efficacy of content.
- Monitor and analyse website traffic and engagement metrics to continuously improve content performance.
- Stay up-to-date with industry trends and best practices in SEO, content marketing, and digital marketing.
- Write and edit website copy, blog posts, social media content, emails, and other marketing materials.
- Ensure all content is accurate, error-free, and aligned with brand voice and messaging.
- Manage editorial calendar and content production schedules.
- Provide guidance and feedback to junior writers and freelancers, as needed.
Requirements:
- 2+ years of experience with SEO and content writing
- Portfolio of your best content
- Excellent knowledge of all aspects of written English
- Solid knowledge of core SEO principles (keywords and keyword variations, keyword stuffing, internal linking, etc.) and the ability to apply them to written content
- Bachelor's degree in English, Journalism, or Communications
