Optimus BT - Manager - Product Marketing (5-6 yrs)
Responsibilities :
- Hands of experience in B2B products marketing.
- Develop and maintain strong knowledge for all of the major markets & products in the assigned portfolio, including an understanding of product strategy and positioning.
- Write content as needed to support outbound marketing activities to include web content, emails, how-to guides, tech tips, whitepapers, customer case studies, product review guides, PowerPoints, and more.
- Assist product marketing managers in research for market-related blog posts. Independently writing market blog posts.
- Conduct weekly external forum monitoring and writing.
- Conduct competitive market analysis.
- Actively support the demand generation teams with campaign creation and associated content to support the campaign(s).
- Good experience with SEO, PPC, Google AdWords, etc.
Qualifications :
- Professional degree required and MBA - Marketing are preferred
- Experience with product software preferred
- Experience creating/managing content including whitepapers, blogs, case studies, and more
- Unbelievably HIGH attention to detail
- Strong English Communications skills, both verbal and written. Writing samples will be requested.
- Up-to-date (and enjoy keeping up-to-date) on new technology and software
- Thrive in a fast-paced environment and can think on your feet
- Work independently and within a team
- Proven history of self-direction, creativity, and ability to meet deadlines
- Naturally organized
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
