Trade Marketing

The objective of the Trade marketing is to develop marketing strategies that reach the target audience and oversee the operations of the trade marketing department.

Responsibilities:

- High levels of integrity, autonomy, and self-motivation

- Excellent analytical, organizational, project management and time management skills

- Responsibilities will include developing and rolling out campaigns to increase demand among supply chain partners, such as loyalty programs and new product launches

- Strategize new and more effective methods of reaching the target audience and improving brand perception

- Enthusiastic, knowledgeable reps that will engage with people and properly explain the profitability of the company's service

- Design Trade Marketing Strategy development to attain defined business objectives throughout product categories focusing on market

- Actively seek feedback from internal and external stakeholders to improve the effectiveness and impact of activities

- Work closely with the BU and Sales teams to implement the right campaigns for the markets Ensure effective execution of engagement plans across channels to drive sales

- Strong analytical skills and are comfortable dealing with numerical data

- Enable field sales team and channel partners to execute programs to deliver superior outputs

Desired candidate profile:

- Minimum 4 to 7 years of experience in Trade Marketing

- Should have strong communication skills and also should be able to evaluate and understand marketing trends and data and must be passionate about the vision of their marketing ventures

- Strong communication skills in English and local language and also interpersonal skills

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