ONE Co. Work - Head - Digital Marketing (3-7 yrs)
About the Position:
We are looking for an experienced digital marketing & analytics professional, who will implement all paid campaigns for One CoWork on social media. The position represents an excellent opportunity for an individual with strong analytical abilities to work in a fast paced entrepreneurial set-up in an ever growing coworking space.
Overall Responsibilities
- Strong understanding of the Interests & behavioral targeting, Custom audience, Remarketing and various pricing and reach models on Facebook (CPC Model).
- Maximize traffic and conversion
- Provide relevant analysis to internal teams to take action to improve
- Constantly search out barriers to sales, conversion and customer journey issues then develop plans to remove
- Analysis of the site performance to ensure maximum customer response.
- Produce reports and on-going recommendations to the business.
- Developing strategies; SEO, PPC, social, mobile, CRM campaigns
- Proposing site and campaign optimization based on analytics based evidence
- Providing regular evaluation and monitoring of the digital marketing strategies
- Producing a monthly report on e-commerce performance, development and opportunities
- Implementation, Optimization and monitoring of Social media campaigns on daily basis.
- Strong understanding of campaign creation for new products/product categories from scratch.
- Good understanding of various features and strategies used to do bid optimizations at Behaviors/Interests/Audience targeting level.
- Strong Analytical and number crunching skills with good knowledge of MS Excel.
- Good understanding of Google Analytics and ability to analyse traffic funnels.
Experience and Requirements
Marketing, Digital Marketing, SEM / SEO, Social Media, Web Analytics, Campaign Management, Online Marketing
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