Job Description:

- This position will be responsible for Social Media Marketing, content creation - contributing significantly towards creating and sustaining social media strategy and online relationship management(ORM) ; Supporting B2C as well as B2B businesses of the Group

- Create and maintain company social media pages, accounts and profiles

- Copywriting knowledge to develop, create & conceptualise, innovative and engaging social media posts across multiple social media platforms

like Facebook, Insta, Linkedin, Twitter, Snapchat, Quora etc.

- Build & execute social media strategy through research & audience identification.

- Responsible for online relationship management (ORM) ; Driving social media engagement rates for consideration funnel; closely measuring performance for each campaign

- Knowledge of #tags, Instagram stories, Facebook live and digital media trends

- Knowledge of Hootsuite/ unmetrics/kissmetrics/sproutsocial i.e. relevant social media analytics and social media posting platforms

- Working knowledge of social media advertising & analytics

- Create & maintain campaign performance reporting - reflecting and adopting changes as per campaign & social media marketing strategy and best practices

- Collaboration with design & other internal teams as required for brand management and creative purposes

- Knowledge of anlaytics tool like facebook insights, Google analytics

- Understand the customer sentiment & reaction to company's products & service

- Continually work on improving / increasing company's brand visibility, followers & likes on social media page

Desired Candidate Profile:

- Past experience in working for QSR (quick service restaurant), Automotive/consumer segments; B2B experience of social media marketing an added advantage

- MBA in Marketing (preferred)/ a degree course in marketing

- 2+ years of experience of building online presence on Facebook, Linkedin, Twitter, Insta, Youtube i.e social media marketing platforms

- Extensive Knowledge of Social Media Platforms

- Ability to work independently on projects and also collaborate as a team member

- Copywriting, Content Creation, Public Relations and Brand Marketing Experience

- Proofreading and Editing Skills

- Experience of working in an agency (preferred)

- Interpersonal, team working skills

- Strong Verbal and Written Communication Skills, Customer Service Skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.