Client Management - Win them over

- Earn client trust as a partner who can be relied upon to deliver results

- Manage client expectations, and proactively anticipate and resolve day to day issues and client conflicts in an effective manner

- Contribute to the overall achievement of the company business plan by ensuring high client satisfaction, and identifying new opportunities for growth

- Provide crisis communication advice and support

- Be able to take a brief and identify, evaluate and propose suitable avenues/ engagements not limiting only to media outreach for a wider connect and reach to the client's stakeholders; for eg: event participation, speaker opportunities, industry body associations, other industry partnerships etc.

- Be able to draft all communication formats - articles, press releases, pitch documents, monthly reports and coverage dossiers

- Be able to advise clients and the team on the latest trends in media

- Be able to deliver reporting and measurement for clients

- Ensure client approvals for all expenses are in place, to ensure zero bad debts

- Reconcile all the expenses incurred and submit the invoice to the client on time

- Become proficient in writing and formatting all documents that go to clients

- Be able to prepare high quality documents, examples: Final drafts of: strategy documents, PR plans and proposals and reviews for client meetings

KPIs: Client satisfaction scores on a quarterly basis

People Management - Inspire the team to be more than they ever thought they could

- To be able to manage overall workload management without micro-management

- Build trust within the team by encouraging an atmosphere of openness and transparency

- Demonstrate to your team, that you can be relied upon to deliver on your responsibilities

- Coach junior staff to become an apt PR professional

- Ensure that you are on-time for all team and client meetings

- Demonstrates professionalism to support building of the firm's reputation in the local market

- Anticipate and flag potential issues related to own work and commitments in a timely manner

- Work with HR to manage own PDP, ensuring that feedback meetings and reviews happen on time, and that PDP commitments are fulfilled

- Ensure that your expenses are submitted on time and that all client related expenses have been given prior approval

- Participate in training and development initiatives as required to acquire the required skills

KPIs: Peer and team reviews

New Business - Help OP win more

- Develop strategic PR plans that demonstrate an intimate understanding of the industry and competitor landscape, and helps achieve client business goals

- Active participation in NBD pitches and hone presentation skills

- Be able to put together proposals and pitches to support the new business effort

KPIs: New business conversion

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