Oliveboard - Growth Manager - Video Platform (2-3 yrs)
Key Responsibilities :
- The candidate will be responsible for all the Key YouTube performance metrics - growth in subscriber base, impressions, CTR, watch time and views.
- Implementing best practices with respect to video titles, thumbnails, playlists.
- Optimize and iterate on different variables to improve on the overall channel's performance.
- Research keyword trends and coordinate video publishing for these keywords.
- Identify and partner with freelancers for content initiatives on the channel.
- Manage relationships with existing freelancers and increase their impact on the overall metrics.
- Coordinate with internal faculty teams that publish content on YouTube. Provide data driven recommendations, practices and optimize their performance
- Tracking and reporting on KPIs on a weekly basis
- Manage YT community
Key Requirements :
- 2 to 3 years of experience in handling large scale content marketing and YouTube channels.
- Should have handled and grown YouTube channels with at least 100K subscribers.
- Candidates from the EdTech space will be preferred.
- Knowledge of SEO and keyword research.
- Data-driven and analytical; Working knowledge of tools like YouTube Analytics, Tubebuddy etc.,
- Enthusiastic individual with a good understanding of content and video trends.
About Oliveboard :
- Oliveboard is one of the fastest growing EdTech startups in India with a base of over 12 million users across 28 States and 3200+ cities & towns of India.
- Oliveboard helps students prepare better for competitive exams. We are passionate about delivering a more data-driven form of learning where students can learn through videos and live classes while taking various kinds of practice tests anytime and on any device. The adaptive engine continuously provides feedback to help the users to help improve their performance.
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