About Us :

We Offshore Softech Centre Pvt. Ltd. is an offshore/ outsource software development company. We deal in developing Softwares, Websites and Mobile applications for the businesses and we are quickly expanding our operations globally and serving customers from Australia, Netherlands and many other countries. We work with Agile methodology and to better assist our customers, we are looking for expanding our team and looking to hire someone passionate, talented and experienced who can help us in growing and can add value in our businesses.

Candidate Profile :

We are looking for an ambitious Marketing Specialist to be responsible for developing and managing all aspects of our marketing strategy. You will focus on creating, implementing, tracking and optimizing our digital and traditional marketing campaigns across various marketing channels. To be successful as a Marketing Specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.

Skills : Creativity, Innovative, Independent, Self-Starter, Adaptability, Knowledge of Media Channels and Marketing Strategy, Client Relationships, Research, Critical Thinking, Analysis, Leadership, Managerial Skills, Public Speaking, Writing, Interpersonal Communication, Attention to Detail, Organization, Multi-Tasker

Job Description :

- Translate our technical products and services into added value products descriptions and promotions for businesses.

- Developing, implementing and executing marketing plans for our offshore software development business and related solutions.

- Candidate must have a deep understanding of marketing, promotion, working with google ads, LinkedIn, Facebook and other social networks etc.

- Experience and deep understanding in - Ad management- with google ads.

- Establishing goals and objectives in order to reach out our customers through appropriate marketing channels (like with existing networks and LinkedIn etc..).

- Building and maintaining relationships with new and existing customers through prospecting and networking channels.

- Create end2end sales funnels.

- Develop and Monitor the progress of our marketing campaigns.

- Candidate can write articles/blogs to promote our products in cooperation with teams and offer to clients.

- Promoting brand awareness through marketing efforts across social networks like LinkedIn etc.

- Creating marketing materials for our website and other marketing platforms in cooperation with our graphic designer team.

- Supporting the team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing and event planning etc.

- Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.

And candidate must be :

- Proficient in Microsoft Office Suite (Word, Excel, Outlook, and Access), Adobe Creative Suite, and CRM and CMS software.

- Working knowledge of HTML and CSS.

- Excellent written and verbal communication skills in English language.

- Ability to work in a fast-paced, high-pressure environment.

- Multi-tasking and time-management skills, with the ability to prioritize tasks.

- Highly organized and detail oriented.

Required Experience & Qualification :

- Bachelor's degree in journalism, communications, marketing, or a related field.

- At Least 4 years of on job marketing experience (digital and traditional) in the Offshore or with IT-Software industry with a proven track record.

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