We are looking to hire a dedicated Content Writer to create content for blogs, articles, product descriptions, social media, and the company website. The Content Writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content.

You should keep abreast of the latest SEO techniques and contribute to the development of strategies that will increase reader engagement.

Roles and Responsibilities : 

- Conducting in-depth research on industry-related topics in order to develop original content.

- Developing content for blogs, articles, product descriptions, social media, and the company website.

- Assisting the marketing team in developing content for advertising campaigns.

- Updating our social media pages, responding to followers and tracking user engagement.

- Proofreading content for errors and inconsistencies.

- Editing and polishing existing content to improve readability.

- Conducting keyword research and using SEO best practices to increase traffic to the company website.

- Creating compelling headlines and body copy that will capture the attention of the target audience.

- Identifying customers- needs and recommending new content to address gaps in the company's current content.

- Assisting with other creative processes, such as the visual element selection process.

- Selecting appealing images and videos to complement text.

- Coordinate with internal teams to create advertising posts (e.g. for events, open roles and product releases)

- Network with clients and industry professionals

What We Look For ?

- Proven content writing and copywriting experience.

- Working knowledge of content management systems.

- Ability to deliver creative web content (text, image and video)

- Proficient in design tools like Canva, Photoshop etc.

- Basic Knowledge of Search Engine Optimisation

- A portfolio of published articles.

- Excellent writing and editing skills.

- The ability to work in a fast-paced environment.

- The ability to handle multiple projects concurrently.

- Excellent communication skills

- Punctual, motivated, and detail-oriented.

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