HR at Nutravo Lifecare Pvt Ltd
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Nutralyfe - Media Buyer - Native Ads (3-9 yrs)
Responsibilities:
- Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives., Taboola/Yahoo Gemini/Outbrain/Revcontent Ads
- Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
- Familiarity with A/B and multivariate experiments.
- Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines.
- Provide creative copy suggestions and graphical ad templates.
- Up-to-date with the latest trends and best practices in Online Advertising.
- Optimize and scale metrics like CPC, CPI, CPA, CTR, CPM at for all campaigns, ad groups and ad sets. Publish daily performance summary report for key metrics.
- Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results
Candidate Profile Essential:
- A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture
- Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
- Experience in handling annual performance advertising budgets of upwards of INR 2Cr a month is a must
- Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general
- At least 4 years professional experience in managing performance campaigns
- Excellent analytical, organizational, project management and time management skills
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
