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02/09 Anajna
HR Manager at NICMAR

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NICMAR - Executive - Inside Sales (3-5 yrs)

Delhi/Hyderabad Job Code: 342245

Inside Sales Executives (Tele-callers)

Number of Positions: 4

Locations: 2 for Delhi, 2 for Hyderabad

Work from Office Roles - Office location to be communicated at a later stage.

Reporting to: Head of Inside Sales

Job Purpose and Objective:

The Inside Sales Executive (Telecaller) at NICMAR will be responsible for driving student enrolments by actively engaging with leads through phone calls, follow-ups, and strategic communication. The primary objective is to convert leads into applicants, ensure their participation in entrance exams, and ultimately secure admissions. This role is crucial in building and maintaining a strong lead funnel, directly contributing to NICMAR's growth in student registrations.

Key Result Areas (KRAs):

1. Lead Engagement and Conversion:

- Conduct rigorous calling to engage with leads from the lead bank.

- Effectively communicate NICMAR's value proposition to prospective students.

- Drive conversions from leads to applications and final admissions through consistent follow-ups.

2. Follow-up and Relationship Building:

- Ensure timely and persistent follow-ups with all leads to maintain high engagement levels.

- Build strong relationships with prospective students to understand their needs and address any concerns.

- Assist students in navigating the application and admission process, providing necessary guidance and support.

3. Entrance Exam Participation:

- Persuade and ensure maximum participation of prospective students in NICMAR's entrance exams.

- Track and follow up with applicants to confirm their exam participation.

- Address any queries or obstacles that may hinder participation in the exams.

4. Lead Funnel Management:

- Maintain and manage a structured lead funnel to track the status of each lead.

- Regularly update the CRM system with lead information, call notes, and follow-up details.

- Analyze funnel data to identify trends, challenges, and opportunities for improving conversion rates.

5. Target Achievement:

- Meet or exceed daily, weekly, and monthly call and conversion targets.

- Consistently strive to improve personal performance metrics related to lead engagement and conversions.

- Work closely with the sales and admissions teams to align efforts and achieve overall enrollment goals.

6. Reporting and Feedback:

- Provide regular reports on call activity, lead status, and conversion rates to the sales manager.

- Offer feedback on the quality of leads and suggest improvements to the lead generation process.

- Participate in team meetings to discuss challenges, share insights, and contribute to the development of sales strategies.

Experience Requirements:

- Experience: 3 to 5 years of experience in Inside Sales, Telecalling, or a similar role, with a proven track record of driving business through calling and follow-ups, in EdTech or Higher Education Industry.

- Skills: Strong communication and persuasion skills, ability to handle objections, proficiency in CRM systems, and a goal-oriented approach to sales.

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