- Elysium Labs is a technology company operating in the media space. We are the pioneers of robot journalism in India. We use the mix of AI-generated and human-edited content, across media formats, be it audio, video or text.

- Our key products include India's first explanatory journalism portal- NewsBytes, a content platform for developers- DevBytes, a SaaS platform for content creators- YANTRA and a search engine for stat based content.

- Our B2C media products are consumed by more than 50 million users in a month, while our AI-driven B2B content engine helps companies create text-based content at scale.

- The company was started by alumni of IIT, IIM Ahmedabad, and Cornell University. It has raised institutional financing from a well-renowned media-tech VC and a Germany-based media conglomerate.

What skills are we looking for ?

- Bachelor's degree in marketing, business, or a related field

- 3+ years of experience in app store optimisation, with a focus on Android apps

- Strong understanding of ASO best practices, including keyword research, app metadata optimisation, and app ranking algorithms

- Excellent analytical skills and the ability to extract insights from app performance data

- Excellent written and verbal communication skills

- Ability to work independently and as part of a team in a fast-paced environment

- Familiarity with ASO tools such as App Annie, Sensor Tower, and Google Play Console

What will you do ?

- Conduct in-depth keyword research and optimisation to improve app ranking and visibility in the Google Play Store

- Analyze app performance data and user behavior to identify opportunities for improvement

- Write compelling app descriptions, titles, and meta-data that accurately represent the app and attract potential users

- Collaborate with cross-functional teams, including product, marketing, and design, to develop and execute ASO strategies that align with overall business goals

- Stay up-to-date with industry trends and best practices to continually improve ASO performance

- Monitor and analyze competitors- ASO strategies and make recommendations for staying ahead of the competition

- Communicate ASO performance and progress to stakeholders and make recommendations for further optimisation

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