Vice President - HR at Netscribes Pvt. Ltd.
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Netscribes - Content Manager (6-10 yrs)
About Research on Global Markets
At Research on Global Markets, our mission is to build the most effective online platform for purchasing market intelligence reports, and thereby allowing users to access high quality research at the best prices. We will achieve this by providing a suite of market research reports ranging from - Market entry, assessment, analysis and expansion reports, Route-to-market-strategy reports, Partnership identification and prioritization reports, Consumer & Competitive Intelligence Reports, Social media analysis reports and more.
About the Role:
We- re looking for someone who will help us expand our digital footprint and drive more
value through online content management.
The ideal candidate should have
# a proven track record of producing and managing high quality content, increase engagement and drive sale.
This position requires a high level of creativity, coordination with product managers, writers, designers, as well as the ability to use data-driven insights to write better material & content. Preference will be given to those with a strong writing portfolio, and relevant work experience in driving thought leadership for B2B brands.
We are looking for a self-starter who thrives in an entrepreneurial environment, is hungry to take on new professional challenges and understands the value and importance of developing best-in-class marketing content.
What you- ll do:
- Produce high quality marketing as well as thought leadership content for internal and external communication, including but not limited to newsletters, articles & blogs,email campaigns, product collaterals, PRs, explainer videos, social media marketing, branding events, corporate collaterals, whitepapers.
- Plan, drive and execute content strategy that is aligned with short-term and long-term marketing targets.
- Develop an editorial calendar and ensure the entire content team is on board.
- Project management for short- and long-term projects like site content audits, content migration, and new technology testing etc.
- Develop specific project plans/requirements briefs to execute the marketing plan (inclusive of overall scope, costs, time, resource allocation) and communicate project goals/expectations to appropriate stakeholders and help to maintain production schedules.
- Ensure consistent internal and external communication of the brand, messaging and tone across the buyer's journey. Demonstrate consistency and clarity in showcasing brand voice across every touch point.
- Conduct rigorous quality checks on every piece of outbound content.
What we- ll need:
- 6-8 years of experience in content and team management.
- Excellent creative writing capabilities (please share your past work / blog link). Being a blogger is a huge plus!
- Periodic reporting: highlighting the happenings, progress, comparisons and measurement numbers.
- Collaboration with the marketing, creative, product and sales teams to get inputs.
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