HR Head at Neon Digital Media
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Neon - Media/Marketing Specialist (2-6 yrs)
Paid Media Specialist
Job description:
1. Strategize, execute, monitor, and manage campaigns across multiple platforms such as Google Adwords, Facebook Ads Manager, and Google, Shopping Ads
2. Oversee growth in performance to meet the client's business goals and strategies.
3. Manage the platform's daily budgets, billing reconciliation, and spend pacing in adherence to allocations and desired return
4. Map ad formats to advertising objectives
5. Plan and Optimize landing page testing.
6. Daily and Proactively monitor campaign performance to foresee and resolve issues before they occur.
7. Perform independent campaign analysis with definite conclusions and actions.
8. Define campaign growth initiatives with estimated timelines and expected results.
9. Coordination with Copy Writer and Creative Designers to create attractive copies.
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