- MySchoolPage is a fast-growing ed-tech startup. We are aiming to achieve rapid growth across different geographies (Especially ME & US markets).

- We are looking for a Content Marketer to create and promote amazing content for our website, execute our content strategy, collaborate with team members, outside partners, and guest contributors to hit deadlines, drive traffic, and provide value to new users and current customers.

Key Responsibilities :

- Own, develop and maintain a content calendar and maintain a consistent and healthy publishing cadence

- Co-create conversational content pieces that moves specific target audiences down the acquisition funnel

- Research and develop content like customer stories, videos, blogs, whitepapers, ebooks, reports, webinars, infographics, podcasts, social media posts, newsletters etc.

- Ensure all content is consistent in tone, style & stays true to our objectives

- Plan, track, share, promote and measure the content performance and marketing campaigns

- Assist in the planning and execution of any other marketing efforts

- Promote content through social media and other channels

- Collaborate cross-functionally to identify additional content opportunities that increase customer conversion and engagement

Requirements:

- You have 2 to 4 years of experience in content marketing with at least one year in developing content for a B2C brand, even if the bulk of your work experience may be in other areas.

- You have excellent verbal and written communication skills and love creating content written and visual.

- You- re a master storyteller who brings a unique, fresh perspective to the work and can weave a compelling narrative to suit different audiences.

- You understand the value of visuals, imagery and formatting, and you can provide clear direction when working with internal and external teams to create content.

- You're a strategic thinker, data-driven, with the ability to define, track, and report on metrics, while prioritising activities to meet strict deadlines

- In addition to your writing capabilities, you will have an eye for details as well as skillsets to edit the work of teammates and freelancers to ensure grammatical accuracy, stylistic cohesion, and overall content quality.

- You're a self-starter and able to conjure up new projects that are meaningful to our growth while working under pressure without compromising quality

- You are capable of producing a high volume and wide variety of work

- Experience working with a CMS platform is a plus

- Exposure to basics of SEO and keyword analysis is a plus

Educational Qualifications: You should at least be a graduate. An MBA in Marketing is a plus

Benefits: Attractive salary package with health and accidental insurance plus a conducive start-up environment to thrive

Job Location: Bangalore

Reporting to: Marketing Head, MySchoolPage

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