myHQ - Associate - Content Marketing (0-3 yrs)
Associate - Content Marketing
About myHQ :
- myHQ is an affordable, flexible, and hyperlocal workspace solutions provider that caters to a wide range of users from individual freelancers to corporate enterprises. We take up curated spaces inside beautifully designed cafes, restaurants, and offices in your neighbourhood and convert them into inspirational work zones providing a seamless working experience. From full-fledged offices to pay-per-use passes to assist remote working, we help you have
- Your Office. Your Way.
- As of April 2022, myHQ is operating as an independent unit under the banner of one of India's largest Real Estate Advisory Groups - ANAROCK.
https://www.livemint.com/companies/news/anarock-acquires-co-working-firm-myhq11649138520804.html
- We are looking for a dynamic and result-driven Content Marketing professional to be a part of our marketing team.
About the Role :
- The marketing function is responsible for helping build the category of flexible working, listening to the changing workspace needs of individuals and organizations in today's world and empower them with the right environment to be able to make magic everywhere, every single day. We aim to do this by thought leadership in our content, deep understanding of our users through constant listening and research, increasing their awareness about our products & solutions through scalable channels, recruiting new users to our tribe and constantly increasing engagement with existing users by finding ways to make ourselves more relevant in their lives. We believe in the power of user & product thinking and data driven insights and actions.
- If you are someone who is keen on churning out high-quality, well-researched content optimized for search engines & content consumption platforms, building specialized skills in
- SEO and exploring multiple facets of marketing in a fast paced start-up this role is for you!
Role and Responsibilities :
As a Content Marketing Associate, you will be responsible for :
- Contributing to the delivery of the content production & distribution calendar
- Analyzing & Executing analyzing on-page & off-page SEO strategies.
- Coordinating with the content team & external content contributors for ensuring that the calendar runs smoothly, on time and in-full
- Driving Content Partnership outreach via link building, guest posting and cross-brand promotions on blog and delivering on growth targets set for the blog
- Building the skill of writing well-researched content including articles, infographics, eBooks, web pages, white papers, webinars, and reports
- Measuring & reporting performance of all projects undertaken and assessing against KPI / ROI and analyzing data to uncover trends and insights
Requirements :
- Fondness for one's craft, people who truly love what they do
- Excellent oral and written communication skills
- Obsession with discipline and timely delivery of projects
- Flair for writing long-form content & experimenting to improve content consumption
- Collaborative with an ability to learn from various stakeholders and build partnerships
- An analytical mind with a problem-solving attitude
- Prior experience with content creation and marketing tools like WordPress, UberSuggest, SEMrush, Ahrefs, KWFinder, MailChimp, Hootsuite, Google Search
- Central would be a plus
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