HR at Monk Travel Tech Pvt. Ltd.
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Monk Travels - Executive - Email Marketing (1-4 yrs)
Monk Travel Tech Private Limited is hiring for Email Marketing Executive . The Email Marketing Executive plays a crucial role in driving customer engagement and retention through targeted email campaigns. If anyone is interested or having any references, please share the resume for further discussion.
Key Responsibilities:-
- Develop and execute email marketing strategies to drive customer acquisition and retention.
- Segment the email list and tailor content to specific customer segments.
- Optimize email campaigns through A/B testing and data analysis.
- Create engaging and compelling email copy and visual content.
- Manage the email marketing calendar and ensure timely delivery of campaigns.
- Monitor and report on email campaign performance metrics.
- Collaborate with the design and content teams to create impactful email templates.
- Should have experience in running UK based email marketing campaigns.
- Stay updated on email marketing best practices and industry trends.
- Implement and manage email marketing automation workflows.
- Ensure compliance with email marketing regulations and best practices.
- Conduct audience research and analysis to improve targeting and personalization.
- Contribute to the overall marketing strategy and planning.
- Coordinate email campaigns with other marketing channels for consistent messaging.
- Assist in growing the email subscriber list through innovative strategies.
- Monitor competitor email marketing activities and identify opportunities for differentiation.
Required Qualifications :
- Proven experience in email marketing and CRM platforms.
- Demonstrable proficiency in email marketing tools.
- Strong analytical skills with the ability to interpret performance data and make strategic decisions.
- Excellent copywriting and editing skills with a keen eye for detail.
- Experience with A/B testing and campaign optimization.
- Familiarity with HTML and CSS for email template customization.
- Knowledge of email marketing regulations, including CAN-SPAM and GDPR.
- Ability to work independently and manage multiple projects simultaneously.
- Understanding of customer segmentation and targeting strategies.
- Proficiency in marketing automation and CRM systems.
- Ability to collaborate effectively with cross-functional teams.
- Creative mindset with a focus on innovation and continuous improvement.
- Strong project management and organizational skills.
- Up-to-date knowledge of email marketing best practices and industry trends.