Senior Manager - HR at Mobisy Technologies Pvt Ltd
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Mobisy - Manager - Marketing (2-3 yrs)
Are you a self-starter with strong marketing skills and an eye for detail? Do you thrive in a fast-paced and collaborative environment?
Mobisy Technologies is looking to hire an enthusiastic Marketing Manager to join our fast-growing team. Your key role will revolve around building and executing digital & inbound marketing campaigns & Account-Based Marketing programs to help with our global Go-To-Market strategy.
You will get to:
1) Build, optimize, and scale effective marketing campaigns to deliver on lead generation goals within allocated budgets
2) Identify and test new and innovative digital growth opportunities
3) Optimize campaign performance through A/B testing
4) Collaborate with designers & developers to architect compelling digital interactions that will resonate with prospects, customers, partners, and media
5) Develop and maintain a rigorous reporting approach to measure marketing attribution.
6) Help manage marketing technology stack.
7) Leverage CRM and marketing automation platforms for dashboarding marketing activities.
8) Executing digital marketing strategies and tactics including SEO/SEM, Blogs and Forums, Page optimizations, remarketing, calls-to-action, ABM campaigns and more for demand generation.
9) Analyze Web metrics like traffic, quality, conversion funnel, attribution and develop strategies to improve key metrics
10) Prepare performance reports and learning from each campaign
You must have:
1) A Bachelor's degree or equivalent
2) 2 - 3 years of hands-on digital marketing experience in optimizing search, social, outbound campaigns in a B2B organization
3) Software industry experience preferred
4) An Understanding of marketing automation platforms (Preferably Hubspot, Zoho or Pardot)
5) In-depth understanding of Ad platforms (Google Ads, LinkedIn Marketing Solutions, Remarketing)
6) Hands-on experience of setting up Events & Goals in Google Analytics
7) Hands-on campaign management and email marketing experience
8) Detail-oriented, analytical, and results-driven attitude
9) Strong verbal and written communication skills
10) The ability to adapt quickly, operating in a high growth business
About Mobisy
Mobisy Technologies Pvt. Ltd. is a high-growth, VC funded tech company that's transforming the retail supply ecosystems in several markets including India, Africa, the Middle East, and Europe through its product, Bizom. Mobisy is one of the top 10 tech startups in India (according to YourStory) and was included in Deloitte Technology Fast 50 India three times in a row. But what we really take pride in is our 300+ enterprise customers and hundreds of thousands of users loving our products and telling the world about it. Customers' high ratings to Mobisy on Gartner (4.6 on 5) indicate we are the most loved solution among them.
Mobisy's Culture of Algorithmic Jugaad :
When we sat down to think about our culture, we could just come up with two words - Algorithmic Jugaad- . It's so famous now, we had to trademark it !! To explain it briefly, Jugaad, as you know, stands for frugal innovation done at periphery. Algorithms are all about structured process-oriented thinking. We understood that part of the reason we are a fast-growing and successful company was that we could blend those 2 elements in the right proportion. We also put algorithms in our customers' jugaads.. :-) . Some of our colleagues who joined from corporates admit that Mobisy has put some jugaads in their single track algorithmic thinking. In Mobisy you will see entrepreneurs and entrepreneurial thinking all around. At least 1 out of 3 of us has built at least 1 startup of their own each !!
We take ownership of our work and aim high. We are given the freedom to take risks and solve problems wherever they may see it. In other words, entrepreneurial innovation is the norm in Mobisy.
Values that Mobisy stands for :
People first: We believe in working with great people who we believe build great products/process which eventually lead to profits
Entrepreneurship: See a problem, make it your own, solve it.
Teamwork: As a fast-growing company, we realized that we need to work as a great team rather than just a team of great individuals.
Innovation: No idea is crazy or stupid, come up with as many as you can and actively seek feedback to further improve.
The Retail Intelligence platform :
Bizom, Mobisy's flagship product, is the retail intelligence platform for brands and their retailers.
We are leaders in providing insights and intelligence to CPG brands in India and emerging markets and are now making inroads into markets in Europe and other developed markets. We help brands achieve smart distribution by improving their manpower efficiency, channel performance, and product performance.
We achieve this by helping businesses first digitize their entire sales and supply chain and later help the move from a push-based distribution to a pull-based distribution using solutions that facilitate assisted and inspired selling.
Read more at https://bizom.in
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