HR Executive at Mify Solutions Private Limited
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Mobile Campaign Delivery Specialist (2-5 yrs)
Job Title : Mobile Campaign Delivery Specialist
Job Description :
A Mobile Campaign Delivery Specialist is responsible for overseeing the successful execution and delivery of mobile advertising campaigns. They have their own publishers and clients, to ensure that campaigns meet objectives and deliver optimal results. This role requires a deep understanding of mobile advertising technologies, platforms, and best practices.
Key Responsibilities :
1. Campaign Management : Plan, execute, and optimize mobile advertising campaigns across various channels such as mobile apps, mobile websites, and other mobile platforms.
2. Client and Publisher Communication : Act as a primary point of contact for clients and publishers, maintaining relationships and ensuring clear communication throughout the campaign lifecycle.
3. Campaign Setup and Optimization : Set up campaigns within mobile advertising platforms (such as Google Ads, Facebook Ads Manager, or specialized mobile DSPs), monitor performance metrics, and optimize campaigns to achieve client KPIs.
4. Performance Analysis : Analyze campaign performance data to derive insights, identify trends, and optimize future campaign strategies.
5. Creative Management : Collaborate with creative teams to develop compelling ad creative's optimized for mobile platforms and ensure they meet technical specifications.
6. Compliance and Quality Assurance : Ensure campaigns comply with regulatory requirements and industry standards. Conduct quality assurance checks to ensure accurate campaign implementation.
Qualification :
- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
- Previous experience in mobile advertising, ad operations, or digital media planning.
- Excellent written and verbal communication skills to effectively interact with clients, publishers, and internal teams.
- Strong attention to detail and ability to manage multiple campaigns simultaneously.
- Experience in managing client relationships and understanding client needs.
- Mainly they must have their own publishers like out of India.
- Must have their publishers and clients who can run the campaigns.