Talent Acquisition Lead at Mintex Technologies
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Mintex Tech - Manager - Performance Marketing (4-7 yrs)
The role expects you to :
- Performance Marketing
- Campaign Execution & Management
- Affiliate Management
- Marketplace Ads Management
- Web Analytics & Reporting
- E-mail Marketing
- Online Merchandising
- Copywriting
- Website Design & Development
- E-commerce Sales & Operations
- Team Management
- Negotiation
The job entails
1. For the brand website
Optimise and run site and campaigns
Drive imagery and sales
Website management
SEM
Building marketing funnel
Customer communication (chat, calls management)
Identify trends
Analyse the efficiency of campaigns
Data mining
2. Experience Designing
- Insights for building experience
- Run surveys, test, iterate and improve
- Researching the pain points
- Implementing insights
3.Support, Report and Liaison
Working closely with content and digital asset developer
4.Key Skills
- Understanding of technology
- Understanding of digital concepts like SEO, web analytics, digital content platforms and AI
- Data analytics skills
- Visualization and creative skills
5) Media Planning
- Understanding of media buying
- Able to allocate budgets for campaigns across various platforms
-To evaluate and track the spends done by the agency
Skills/Qualifications:
- 4 years + experience in FMCG managing the digital marketing of the brand
- Should be planned and process driven
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
