HR Manager at Meddo Health
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Meddo Health - Manager - Social Media Advertising (2-4 yrs)
- Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conduct keyword research, ad copy creation, and audience targeting to maximise campaign performance.
- Monitor and analyse campaign performance data to identify trends and insights.
- Implement A/B testing strategies for ad creatives, landing pages, and other campaign elements to improve conversion rates.
- Collaborate with the creative team to develop compelling ad creatives and landing pages that align with campaign objectives.
- Provide regular reporting on campaign performance metrics and KPIs.
- Stay up-to-date with industry trends and best practices in paid digital marketing.