HR at Maxxcell Institute of Professional Studies Private Limited
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Maxxcell - Analyst - Search Engine Optimization (1-2 yrs)
- Roles & Responsibilities:
1. Develop and implement SEO goals for the organization.
2. Lead keyword research utilizing different tools.
3. Perform competitive analysis and distinguish gaps in our content.
4. Identify areas in our website design which needs improvement.
5. Refresh old content and add effective calls to action (CTAs) to enhance client commitment.
6. Track essential SEO metrics including organic traffic, conversion rates and time spent on page.
7. Monitor day to day actions in web analytics.
8. Provide details regarding performance metrics contrasting them with our SEO objectives and benchmarking information.
9. Screen and monitor paid search campaigns.
10. Work in collaboration with the entire Digital Marketing team.
11. Take into consideration SEO techniques and remain fully informed regarding new tools and practices.
- Requirements:
1. Bachelor's degree in Marketing or relevant field.
2. Work experience of at least 1year in the field of SEO.
3. Professional certification of Advanced Content and Social Tactics, Search Engine Optimization (SEO) is a plus.
4. Proven experience of working with Google Analytics and Social Media platforms.
5. Ability to work under pressure and prioritize tasks.
6. Outstanding analytical, interpersonal and organizational skills.
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