Talent Acquisition Executive at Matellio
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Matellio - Senior Expert - Pay Per Click (5-9 yrs)
- Experience of handling Google analytics or any other similar platform
- Track and analyze website analytics and PPC initiatives and campaigns
- Create easy to understand professional reports for clients to make them understand the progress in SEO
- Collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Perform ongoing keyword discovery, expansion and optimization
- Stay up to date with the latest technology and best practices, manage and oversee various digital marketing channels and budget
- Work with the development team to ensure SEO best practices are properly implemented.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Research and forecast future sales and performance trends
- Research competitors and provide suggestion for improvement
- Develop, implement and manage marketing campaigns that promote the products and services of the company.
- Good knowledge of all different digital marketing channels.
- Good knowledge and experience with online marketing tools and best practice.
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