Masters India - Executive - Digital Marketing (1-2 yrs)
Job Profile:
We are looking for a Digital Marketing Executive to assist the team in the planning, execution, and optimization of online marketing efforts. This role is for someone who loves finding loopholes and best ways to exploit technology/ digital platforms and is on top of the development in the digital world.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc).
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization etc).
- Prepare online newsletters and promotional emails and organize their distribution through various channels.
- Provide creative ideas for content marketing and update website.
- Acquire insight into online marketing trends and keep strategies up-to-date.
- Conduct lead generation assignments across various channels to identify key decision makers and influencers as prospective clients,
- Managing email campaigns, analyze and suggest improvements,
- Carrying out segmentation, AB Test of the database and implementing remarketing strategies.
- Undertake list hygiene and manage data in central CRM based on email
- Strong analytics and Excel skills
- Maintain open dialogue with management to coordinate activities and improve performance and productivity
Company Profile:
Masters India Private Limited was established in 1999, primarily as a manufacturer of Industrial aluminum products. Since then, we have diversified into Hospitality and IT industry as well. Recently, Masters India has been awarded as one of the GST Suvidha Provider by GSTN to empower business in India towards GST readiness. Our offerings include - GST APIs, and GST compliance solution for small and large enterprises. Small and big businesses all around the globe continue to rely on us because of our commitment to innovation and quality.
Being closely in touch with the changing requirements, trends and new technologies of the world market, innovation is one of the keys to our success. Best industry practices are engineered into every operation so that our products meet the high standards of our clients. We enable our clients to overcome the obstacles between them and market leadership.
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