Senior HR Executive at Nejipr Global Services Pvt Ltd.
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Marketing Role - Social Media - Medical/Healthcare (2-5 yrs)
Youtube channel marketer
- Take complete ownership of SEO and thumbnails of videos.
- Make data-driven decisions for growth in views and subscribers of YouTube channels.
- Grow old as well as new videos on the channels.
- Nail reach and distribution in other Social Media platforms.
- Ensure all operational requirements of the channels are met.
- Establish and execute monthly growth plan, roadmap and reporting for the above.
- Support in planning the content strategy of each channel, factoring in data from previously released videos, to achieve breakneck growth in KPIs.
- Support with data requirements of leadership on a periodic basis.
- Has a good grasp of YouTube SEO viz., keyword research, writing headlines & description copies, thumbnails, hashtags, etc. Knowledge of tools like VidIQ, Tubebuddy is an added advantage.
- Content planning, uploading & monetization
- Understand and develop plans to meet goals
- Track, analyse and report key opportunities for growth and/or change
- Perform as a front-line resource for YouTube best practices
- Be up-to-date on industry trends and providing ongoing YouTube channel growth strategy to partners
- Provide regular updates on channel development, initiatives and results
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