Recruiment Lead at Bhavyansh
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Marketing Director - Innovation Planning Strategy - Internet/Online (8-12 yrs)
Our client one of the fastest growing video on demand services in the world. We launched in 2015 breaking records to become the fastest app to reach a million downloads within a week of going live and featured amongst the top ten trending searches for Google in India. Highly evolved video streaming technology and high attention to the quality of experience across devices and platforms make our client the most complete video destination for Over the Top (OTT) video consumers. With an impressive 100+ Million downloads in a year and a rapidly exploding watch time, our mission is to revolutionize internet entertainment to be the largest and most personalized internet television service of the future. As a team, we are passionately working towards changing the way people will watch TV in the future.
To drive our vision, we are looking for people with unconventional thinking & passion to build innovative products with world-class quality.
For Category - Brand and Platform GrowthPlace of Work - Mumbai
Key responsibilities :
Business Management :
- Develops and manages new category planning and commercial rollouts (such as for Gaming, News, etc)
- Develops and manages innovation strategy and commercial rollouts (such as for VR, etc)
- Creates and presents the business models for new programs to support growth strategies and consumption targets
- Explores and develops strategic assessments for products and categories, reflecting competitive and consumer trends, and market needs.
- Delivers analysis (financial, consumption) to influence strategic plans
- Applies and analyses consumer insights and market research to gain an understanding of consumer, competitive environment, emerging behavior and digital ecosystem for the product or category, in order to determine new growth opportunities.
What to bring :
- Progressive experience in strategic marketing or product/brand/category management, (8+ years).
- Project leadership in a cross-functional environment, (3-5 years).
- Experienced in business planning and feasibility analysis.
- Experience leading the development of new products/categories/ innovation strategy from conception to implementation.
- Strong analytical and problem-solving skills.
- Strong interpersonal and cross-functional collaboration skills.
- Functions effectively with ambiguity.
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