Managing Director at Leadership Stage Executive Solutions
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Marketing Director - EMEA (15-30 yrs)
- The Marketing Director, With The Support Of A Growing Team Will Be Responsible For All Marketing Activities In The Emea Region
- He/She will report directly into the managing director on a day-to-day basis as well as maintain communication to the Ceo
- The primary function will be a key leader in establishing global marketing strategy, brand development and marketing execution
- The marketing director will grow, develop and lead a world-class marketing team and will manage the entire marketing workflow from strategy through execution and measurement
- He/She will ensure appropriate marketing strategies and demand-generation activities are in place to optimize growth and meet/exceed business goals
- The marketing director will quickly establish her/himself as an executive to develop and continuously optimise the impact of marketing in generating leads and revenue for the business
- The ideal candidate will be a dynamic, high-energy b2c marketing expert who brings outstanding leadership and team-development skills, and has an entrepreneurial spirit who is comfortable with risk, highly customer-driven, able to define a long-term strategy and drive execution
Desired Skills And Experience :
- 15+ years of senior management level marketing experience in a large, global B2C business or in the EMEA region
- Clear leadership in driving lead generation and sales campaigns that are aligned with sales goals/products and a track record of exceeding goals
- Up to date and with expertise in the latest trends and best practices in digital and social media marketing
- Particularly, using a mixture of the below to create maximum lead generation and conversions:
- Content and strategy creation for Facebook, Youtube, Twitter, Instagram, Linkedin
- Ability to consistently create new content yourself or from other parties
- SEO (Google, Bing And Yahoo), SEM, PPC, Adwords
- Requires a solid understanding of performance marketing, conversion, and online customer acquisition
- Splash page and landing page, development and optimisation for highest conversion rates
- Excellent leadership and people management skills
- Experience in building performance marketing teams from the ground up, creating and managing individuals to their kpi's
- Experience of managing large marketing budgets
- Experience of managing relationships, with seo, digital media and sem agencies
- In-Depth Experience Of Website Analytics Tools, Proactively Using This Information To Improve Conversions And Roi'S
- Highly analytical and able to improve strategy through a/b testing and optimisation
- Experience creating, developing and executing growth hacking techniques
- Proficient in developing, managing and analysing email marketing campaigns, lead nurturing and marketing automation
- Working Knowledge Of Salesforce, Exact Target, Html, Css, And Javascript Development And Constraints
- Proven ability to initiate, establish and nurture affiliate-marketing campaigns and data base swaps
- Demonstrable experience as a hands-on leader who engages with customers, partners, trade organizations and the industry in general
- Results oriented with strong time management skills, highly organised and driven to succeed
- Have a demonstrated history of outstanding marketing achievements that are aligned with corporate goals
- Experience in the financial services industry is desirable
- Demonstrated ability to work flexible hours (24/7 availability) to meet customer requirements
- Exhibit An Ability To Work In A Fast Paced, High Energy Environment
The Opportunity :
- Our leadership stage executive solutions client is a multi-award winning, successful and well respected business enjoying an exciting period of transformation and growth
- This is a particularly exciting time for the business as it continues to build on its success
- There are significant opportunities for our client to further develop its capabilities, services and continue to lead in its marketplace
- This appointment will enjoy significant levels of autonomy and responsibility
- As part of the senior management team, the successful appointee will be expected to make a significant contribution, with the support of the senior management team, for the commercial and operational success of the business
- The successful candidate will enjoy a stimulating and rewarding high profile role within a genuinely exciting and respected business
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