Recruitment Specialist at Kuling Technologies pvt ltd
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Marketing Communication Role - Advertising Firm (2-6 yrs)
Responsibilities-
1. Media Communication
- Create and deliver press releases, media relations content, case studies, executive bios, corporate newsletter content, proposals, etc
- Identify, develop and execute communications strategy for key media contacts and customer references
- Work closely with PR agency to ensure maximum coverage and fresh stories
- Copyedit, proofread, and revise communications
2. Creative and Content
- Proofread, edit and check social media content to ensure brand standards are maintained and with through grammar check
- Supervise and direct regular photo shoots / video shoots
- Copies and content writing for all marketing material and communications
3. Developing Marketing Material
- Brief the design team in design, copy, image, and content needed in the development of sales tools, collateral, advertisements, graphics, events, and other promotional activities.
- Effectively coordinate the development, design, approval, production, and distribution of marketing materials in partnership with the creative design team.
- Champion the company brand identity across all developed materials
4. Partnerships
- Develop relations and partnerships with various ATL media (print, outdoor, radio, tv, etc) for execution of campaigns with best deals
- Manage regular communication and relations with brand partners
- Initiating various BTL communication tie ups for the brand to support increase in footfall and to maintain and strengthen brand identity
- Coordination and regular communication with all partners - for optimizing on promotions through them, and for event associations
- Ensure promotions for various events/activities planned, through various ATL and BTL mediums
Requirement-
- At least 1-2 years prior experience in hospitality/ services PR & Marketing
- Excellent verbal and written communication skills
- Good aesthetic sense
- Capable of multi-tasking
- Knowledge of various communications channels
- Should be able to execute plans as per briefs given
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