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20/06 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:12 Applications:9 Rec. Actions:Recruiter Actions:5

Marketing Automation Professional - Brokerage/Treasury/Securities Exchange (3-5 yrs)

Anywhere in India/Multiple Locations Job Code: 331189

- Opportunity within a company with a solid track record of performance

- Join a market leader within Brokerage/Treasury/Securities Exchange

- Strong opportunities to progress your career

Our client is a progressive and flourishing prop trading firm, and trading education provider. They are based in London, and at the moment have a team of highly trained properly trading professionals, managing the company's extensive funds on their City of London based trading floor.

The Job :

Your primary focus will be on designing, implementing, and monitoring automated marketing campaigns that effectively target our audience and enhance customer engagement.

Responsibilities :

- Develop and execute marketing automation strategies using the SendPulse platform.

- Design and implement targeted email campaigns, SMS, and push notifications to nurture leads and engage customers.

- Monitor and analyze campaign performance and make data-driven decisions to optimize the effectiveness of each campaign.

- Manage subscriber data, segmentation, and list hygiene to ensure message relevance and compliance with data protection regulations.

- Collaborate with the marketing team to align automation strategies with broader marketing goals.

- Stay updated with the latest trends and best practices in marketing automation and SendPulse updates.

Qualifications :

- Proven experience in marketing automation or digital marketing, with specific expertise in SendPulse preferred.

- Strong analytical skills and experience with campaign analysis and reporting.

- Excellent communication and project management skills.

- Ability to work collaboratively in a team environment.

- Bachelor's degree in Marketing, Communications, or a related field is advantageous.

Ideal Candidate :

- You have at least 3 years experience ideally in Integrated Marketing or Product Marketing within Financial Services, Professional Services and Internet industry.

- You have working knowledge of Marketing, automation and Artificial intelligence

- Experience within would be a strong advantage.

- You are highly goal driven and work well in fast paced environments

- You possess strong analytical skills and are comfortable dealing with numerical data

- You pay strong attention to detail and deliver work that is of a high standard

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