We're looking for a marketing content writer who will resonate with our prospects, stakeholders, and the media, to the tactical - ideating, creating, and developing thought-leading content that tells our story. The content you produce is so valuable that it can solve problems on its own.

You have strong experience in growing a company's brand, increasing awareness, and driving inbound demand through valuable and insightful content.

Strategic Responsibilities :

- Collaborate with the marketing team and other internal stakeholders to deliver an effective content marketing strategy and editorial plan to increase the visibility of Maple Tech Space and its clients

- Leverage market data, internal data, and trending topics to generate relevant ideas and topics for content creation for lead generation and SEO programs

- Contribute to the content experience strategy by utilizing qualitative and quantitative research

Writing Responsibilities :

- Create a broad range of engaging content across multiple channels, that resonates with different personas and targets different stages of the buying cycle (blog posts, e-mailers, social media posts, reports, webinars, website pages, etc.).

- Write shorter-form copy/content as needed to support social media, nurture campaigns, public relations, etc.

- Develop, research, and proofread to ensure all public-facing content is of high quality .

- Implement and follow a thorough content production process that includes a comprehensive process including, but not limited to, sourcing and interviewing subject matter experts

- Plan and successfully deliver key projects, materials and partnerships including webinars, podcasts, and speaking engagements.

What you need to succeed :

- Excellent writer and storyteller; ability to generate creative, impactful ideas & content for the foreign market as this would involve working with Canadian Clients.

- Strong ability to research, listen, & interview

- Previous experience writing in different tones with content targeted to different personas

- A passion for writing about Real estate, Marketing, and digital

- Understanding of inbound marketing and SEO best practices and how to apply them to our on-page content, including content categorization and structure, content development, distribution, and measurement

- Organized, detail-oriented, and committed to deadlines, but flexible in a changing environment

- Experience in implementing best practices for sales copy, content strategy and the management of social media platforms are assets

- Experience using content management systems (such as WordPress)

- Excellent English writing, editing, and proofreading skills

- Detail-oriented strong organizational, prioritization, and project management skills

- Self-starter who can work easily without supervision

- Minimum 2+ years of experience writing content

- University degree or college diploma in Marketing, Advertising, Journalism, and/or Communications is preferred

- A passion for research in order to deliver factual and high-impact content

- Capable of breaking apart long-form content into bite-sized chunks for promotional purposes

Location - Koratty Infopark

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