Recruitment Consultant at Ciel HR Services
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Manager - Trade Sales - FMCG (3-8 yrs)
Company- a leading FMCG
Position- Trade Marketing Manager
Job location- Chennai
Qualification- MBA
- To LEAD the Planning and Delivery of sales volumes across channels / geographies and work towards increasing Market Share and Distribution of the Snacks Brand
- Portfolio across categories by owning the trade / field activity grid, channel development programs while driving commercial excellence.
- Create and Own the Brandwise / Region Wise Volume Plans alongwith Marketing Team.
- Create AOP for Brands in coordination with Marketing and Finance and Accounts Teams at Corporate Level
- Deep Dive into Analytics to track progress, uncover opportunities, identify issues to drive brand / channel volumes
- Partner with Regions on KEY STRATEGIC Projects to Drive Growth for Key Region/Category combinations for Influence Field Sales Leadership to align to Brand/Channel Strategy
- Be the Driving force behind On the ground / Store activations / BTL Activities / New Launches / Innovations
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