Manager - Social Media Marketing (5-15 yrs)
Job Description: Social Media Manager
Position Overview:
We are looking for a creative and strategic Social Media Manager to manage a team of social media executives and Oversee our online presence across various social media platforms. This role involves managing a team along with Managing content, engaging with the audience, analyzing performance metrics, and developing strategies to enhance brand visibility and engagement.
Key Responsibilities :
Strategy Development : Create and implement effective social media strategies aligned with business goals.
Content Creation & Curation : Develop high-quality content, including graphics, videos, and written posts, tailored for different platforms.
Community Engagement : Monitor, respond, and engage with followers to build relationships and foster brand loyalty.
Campaign Management : Plan and execute social media campaigns to drive engagement, lead generation, and brand awareness.
Analytics & Reporting : Track key performance indicators (KPIs), generate reports, and optimize strategies based on insights.
Collaboration : Work closely with marketing, design, and sales teams to ensure brand consistency.
Trend Monitoring : Stay updated with industry trends, emerging platforms, and algorithm changes to keep strategies fresh and effective.
Paid Advertising : Manage and optimize social media ads on platforms like Facebook, Instagram, LinkedIn, and Twitter.
Influencer marketing : Must have experience selecting, negotiating, and dealing with Influencers of various segments
Requirements:
- Must have experience working in a reputed digital marketing agency as a social media manager.
- Minimum Experience 5 years in Social Media ( agency experience must)
- Strong understanding of various social media platforms and their best practices.
- Excellent communication, writing, and storytelling skills.
- Proficiency in content creation tools and scheduling platforms.
- Knowledge of social media analytics tools.
- Ability to manage a team of social media executives, and designers.
- Ability to manage multiple projects and meet deadlines.
- Creativity, attention to detail, and a passion for digital marketing.
- Should be able to guide and handle photography team.
Preferred Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience in running social media ads and influencer collaborations.
