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31/01 Painguzhali
Recruitment advisor at Search Unicorn

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Manager - Social Media & Digital Marketing (2-5 yrs)

Chennai Job Code: 362361

Role Summary:

The Social Media & Digital Marketing Manager will be responsible for planning, executing, and optimizing digital campaigns across social media and other online platforms to drive brand awareness, engagement, and lead generation.

Key Responsibilities:

- Develop and execute social media strategies across platforms (Facebook, Instagram, LinkedIn, etc.).

- Plan and manage digital marketing campaigns, including paid ads (Google Ads, Meta Ads).

- Create engaging content (graphics, videos, blogs) in collaboration with designers.

- Monitor analytics, track performance, and optimize campaigns for better ROI.

- Manage SEO, email marketing, and influencer collaborations.

- Stay updated with industry trends and implement best practices.

Requirements:

- 3+ years of experience in social media and digital marketing.

- Proficiency in SEO, PPC, Google Analytics, and social media management tools.

- Strong analytical skills and ability to interpret data-driven insights.

- Creative mindset with excellent content planning abilities.

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