Talent Advisor at Scaling Theory
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Manager - Social Media & Community Management - Hotel (4-6 yrs)
About Us :
- Price Labs was founded in 2014 by IIT / Kellogg Alumni and has been growing rapidly over the past couple of years. We serve thousands of customers in 100+ countries and our team is distributed between 8 countries.
- We are a market-leading revenue management tool for the vacation and short-term rental industry. We are an SMB/Mid-market focused product with mostly self-serve and some sales-assisted motion.
- Our customer base grew 10x since 2019 and in 2022:
- Our team grew 3x
- We raised $30 million in funding from Summit Partners
- We joined hands with Rental Scale-Up to deliver in-depth market insights and actionable news to hosts & property managers
- We continue to grow exponentially backed by a strong team to take us to the next level.
Why join Price Labs :
What will you be working on?
- You will be tasked with managing PriceLabs- social media handles - LinkedIn, Instagram, Facebook, Twitter and TikTok.
- You will be responsible for creating the social media calendar, creating captivating and industry-relevant content as well as designs (using platforms such as Canva, Figma, etc) and providing briefs on the creatives to be designed for them (not limited to static). You will be monitoring user engagement and analysing feedback daily.
- Develop social media strategies for the brand
- Managing the social media platforms
- Scheduling social media posts using a tool
- Researching the best social media listening and scheduling tools
- Engaging followers
- Creating brand awareness to gain trial sign-ups
- Timely response to comments and messages on social media platforms
- Creating social media campaigns by following the company's objectives
- Monitoring social media metrics and ROI
-Analysing and executing social media trends, wherever applicable for the brand
- Moment marketing across social media platforms (whenever relevant for the brand)Fortnightly reporting of social media engagement and activities
- Coordinating with the designer to get the job done and designing images on Canva/Figma when essential
- Staying up-to-date with the latest social media efforts and goals
- Planning the social media calendar post discussions with relevant stakeholders
What are we looking for?
- 4-5 years working on social media execution and strategy for B2B brands
- Understanding the nuances and differences of each platform
- Excellent communication and interpersonal skills - non-negotiable in a remote work environment
- Keenness to learn about new platforms and experiment with different platforms and tools
- An ability to train team members on the why, how, what and when of social media
- An understanding of numbers and a focus on improving engagement
- A visual acumen
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