Role and Responsibilities:

- Develop, implement and manage our social media strategy. Work with brand to create and implement social media strategies monthly/weekly. Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives

- Define most important social media KPIs

- Manage and oversee social media content.

- Measure the success of every social media campaign. Oversee day-to-day management of campaigns and ensure brand consistency. Ensure brand consistency in copy through tone, voice and terminology

- Stay up to date with latest social media best practices and technologies - strategy and execution of ORM across company's social media platforms.

- Use social media marketing tools

- Work with copywriters and designers to ensure content is informative and appealing

- Collaborate with Marketing, Sales and Product Development teams

- Communicate with industry professionals and influencers via social media to create a strong network

- Facilitate scaling brand and company awareness through various social media channels

- Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience

- Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn

- Ensure progress on all platforms by using analytical tools such as Google Analytics and others

Requirement and Qualification :

- Minimum 5 years of experience as a Social Media Specialist or similar role

- Bachelor's degree in business, marketing, journalism, public relations or related field

- Social Media Strategist using social media for brand awareness and impressions

- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices

- Understanding of SEO and web traffic metrics

- Experience with doing audience and buyer persona research

- Good understanding of social media KPIs

- Familiarity with web design and publishing

- Excellent multitasking skills

- Great leadership skills

- Critical thinker and problem-solving skills

- Team player

- Good time-management skills

- Great interpersonal, presentation and communication skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.