-Great Opportunity

- Our Client introduced fully electric cars first in Mumbai. Rider safety is our priority. Comfort with a Class.

- Our Client provides comfortable and safe rides:

- One-click taxi booking service

- Free to download app for smooth journey anytime anywhere in Mumbai

- Fully uniformed professional driver

- More work opportunities

The Job

Your Responsibilities will include:

- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing and ecommerce programs in line with business priorities.

- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimising the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimise digital marketing performance.

- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Driving performance marketing via SEO / SEM.

- Planning and executing viral marketing campaigns across a range of social media platforms.

- Designing and developing strong employer branding strategy.

- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.

- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.

- Analysing and interpreting metrics to measure the success of employer branding initiatives.

- Driving business growth by developing innovative ideas and campaigns.

- Testing and optimising marketing tactics that boost conversion rates and accelerate customer acquisition.

- Managing a team of 1-5 people.

Ideal Candidate

Skills Required:

- You have at least 1 year experience ideally in Digital Marketing within IT industry.

- You have solid experience in a regional role ideally including experience covering Rest of Asia, India and Southeast Asia.

- You have good knowledge of Google Analytics, Content Management Tools (Magento, WordPress, Shopify), BI Reporting Tools (Tableau, Sisense, DOMO, Power BI) and Other.

- You are adaptable and thrive in changing environments

- You possess strong analytical skills and are comfortable dealing with numerical data

 - You are a strong team player who can manage multiple stakeholders

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.