Talent Acquisition Specialist at HCR Consultants
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Manager/Senior Executive - Public Relations - Home Rental Network (3-5 yrs)
Position Name : Manager/Senior Executive - Public Relation
Designation : Sr. Executive/manager (based on candidate experience)
Department : Marketing
Sub Department : Creative
Reporting Manager : Creative Director
Base Location : Bangalore
Span of Control : Individual contributor
- It is for India's fastest growing "Home Rental Network"attempting to provide better rental solutions via design and technology.
We help you find, book & move-in to a rental home of choice across Indian cities - all from within an app. Not just that, we help you move-in, ask for services from tap leakage to door lock broken, pay your rent & finally move-out again all within the app.
- Whatever is your budget ( INR 4000 to 100,000), whatever you call home( a bed, a room or an entire house), we have something for you.
- 10,000+ people call us home. 2500+ Owners call us friends.
- We are building India's much needed social infrastructure of affordable city housing. They say we suffer from a rare condition frequently observed among poets - 'imagination & empathy'.
Roles and Responsibilities :
- Initiate, drive, execute and secure consistent, proactive communication through integrated communication activities and plans.
- Initiate, facilitate, manage and maintain relations with external parties such as e.g. press and media, analysts, opinion formers, general public, investors and other external stakeholders.
- Develop and execute an effective and proactive External Communication and PR Strategy and campaign to enhance the company's reputation amongst key stakeholders (Media, Press, consumers, investors, analysts, partners, bloggers etc).
- Design and implement Annual Press and Communication calendars and budgets including Press launches, Regional PR activities, press conferences, media briefings, press releases, media interactions, spokesperson profiling
Responsibility Summary :
- Developing and executing all aspects of public outreach campaigns
- Servicing PR Requests for our Media Partners on a day-to-day basis.
- Pitching new stories to Media houses that work closely with us.
- Prepare PR related strategies, goals & tactics.
- Create content for press releases and byline articles
- Working closely with marketing team to come up with new stories along with media houses.
- Monitor, analyze and communicate PR results to stakeholders.
Pre - Requisites( Educational Qualification and Experience) :
- Graduate in any discipline with minimum 3-4 years of PR experience.
Must Have Experiences :
- Must have strategized and executed PR campaigns across a wide variety of audience groups for consumer facing brands including startups. Strong network connections with press, media and opinion leaders.
Desired Experiences :
- Experience in managing and maintaining relations with external parties such as e.g. press and media, analysts, opinion formers, general public, investors and other external stakeholder.
- Hands on experience in executing a proactive External Communication and PR Strategy enhance the company's reputation.
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