Senior Manager HR at Impact Guru
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Manager - Search Engine Optimization - Healthcare Financing Firm (3-8 yrs)
About Impact Guru
ImpactGuru.com, India's leading healthcare financing platform that funds patients medical expenses via online payments and loans.
ImpactGuru.com recently announced a $2mm Series A round, led by Apollo Hospitals Group, Currae Healthtech Fund, RB Investments (Singapore based VC Fund), Shorooq Investments (Middle East based VC Fund), Venture Catalysts (India's #1 angel investor group) with participation from various Indian investors from USA, Southeast Asia, and Middle East.
Ivy League Led Team: 60+ member team led by Harvard, Wharton, IIT, IIM, Parsons alumni. Mentored by strong Advisory Board including (1) Harvard Business School Prof. Ramana Nanda, (2) David Back, co-founder of Zoomcar, and many others including Managing Directors at JPMorgan, BCG, Dalberg
Globally Proven Industry: Based on evidence in US, UK, and China, crowdfunding is expected to grow by 20x in the next 5 years powered by India's rising smartphone and digital payments penetration. Global examples: GoFundMe (USA), JustGiving (UK), Crowdrise (USA), Shuidi (China), Kickstarter (USA), Indiegogo (USA) ImpactGuru.com was recently selected among top 5 early-stage startups in India by TiE, featured on CNBC Young Turks, and also won the Best Social Impact Startup Award by News Corp (Tech Circle) recently.
Website: https://www.impactguru.com/about-us
SEO Specialist
Job Description
Want to be part of a Start up which is exciting and fast paced.
- Ready to take challenges and give new Ideas.
- Interested in Search Engine Optimization
- Come in and be part of the exciting venture!
- We are looking for a self-starter and goal-oriented team player with a - Can Do- attitude. Incumbent shall be able to multi-task. he must have 1-5 years of relevant experience and should be able to identify issues and work to resolve.
Roles and Responsibilities:
- Manage SEO optimisation and evolution across all categories & product lines
- Own & drive the SEO channel growth plan to expand the business agressively
- Be responsible for planning & budgeting for the business ensuring that we achieve our growth goals.
- Ideate, design & lead all SEO initiatives in collaboration with Product, Marketing and Content and Business Development team.
- Implement and manage Search Engine Optimization (SEO) on site & off page activities
- Develop customized and targeted SEO solutions to maximize effectiveness of Search campaigns
- Conduct keyword research, competitive analysis, content optimization, meta-tag creation, link building and other SEO related activities
- Monitor and report on metrics such as page ranking, effectiveness of site optimization etc.
- Keep up to date on the latest SEO strategies and technologies and assist in improving solution offerings
- Work effectively with an extended global team
- Work on CMS platforms like Wordpress, Drupal and Hubspot
Requirements:
- Strong analytical skills with the ability to solve complex problems
- Understanding of web protocols, web application architectures and frameworks
- Web development experience
- Expertise in HTML, CSS, and cross-browser development and other SEO related technologies
- Experience in off site SEO is a must
- Strong sense of ownership, drive and urgency
- Self-starter with the ability to multi-task in a highly-demanding, fast-paced environment
- Good communication skills & ability to work in a team environment
Perquisites & Benefits:
- Opportunity to be part of a diverse working environment, valuable social sector work experience
- Fun, casual, relaxed and flexible work environment
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