Manager - Search Engine Optimization (4-10 yrs)
Required skills and qualifications :
- A bachelor's degree in marketing, digital marketing or a related field.
- Relevant SEO certifications (such from Google, HubSpot and/or Semrush).
- 4+ years of experience as an SEO manager or a similar SEO-focused role.
- In-depth knowledge of SEO best practices, search engine algorithms and digital marketing trends, with a strong understanding of the Indian search landscape.
- Proficiency with SEO and analytics tools like Google Search Console, SEMrush, Google Keyword Planner and Google Analytics.
- Knowledge of A/B testing, local SEO and SEO reporting tools.
- Experience with content management systems (CMS) and website optimisation platforms, like WordPress.
- Experience with SEO for local businesses and Google My Business optimisation.
- Strong analytical skills and the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.