Co - Founder at S & F Consultants
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Manager - Search Engine Marketing/Pay Per Click (4-6 yrs)
JOB ROLE :
The PPC Manager will be responsible for end to end campaign management along with developing, executing ideas and recommending keywords for the website. Also, support initiatives that will contribute to the goals and success of campaigns.
JOB DESCRIPTION :
The prime job role will include :
- Initiate new campaigns across various channels (Adwords, Bing, etc) on global platform.
- Launch and optimization of PPC Campaigns. (Search, Display, video, text, etc.).
- Launch and optimization of paid campaigns on various social media platforms (FB, Instagram, Linkedin, etc)
- Overseeing accounts related to Search platforms as well as inspecting Budgets.
- Providing necessary reports and monitoring KPIs.
- Have the highest possible Return of Investments towards Online Marketing Efforts.
Other important responsibilities include :
- Managing large Keyword list creation.
- Formation of Effective and optimum paid strategies.
- Rightful Targeting of the required Audiences.
- Timely working on Budgets and Bids towards gaining better Return of Investments (ROIs), Generate attractive and concise advert copies.
- Maintain and Coordinate Partnerships with Vendors and PPC Ad Platforms.
QUALIFICATION :
- Any Graduate or Postgraduate
- AdWords certification an additional advantage.
EXPERIENCE :
- 4-5 years of Proven experience in paid campaigns. Experience in SEO would be an added advantage
- Experience in analyzing data across multiple platforms and providing insights for improving scale/efficiency.
SKILL SET :
- Excellent Communication Skills (Verbal and written).
- Expert in Creating Paid campaigns on all search engines and social media channels.
- Handling monthly budget, create successful strategy for paid campaign in given budget.
- Strong quantitative skills, including analytical abilities.
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