Job Description :

- Client is a digital amplification agency headquartered in Singapore. We see ourselves as a challenger brand with a mission to bring the benefits of technology in the digital media space to this part of the world. We see our work as connecting brands with consumers by leveraging data, technology and creativity. Key clients in India include UPI, RuPay, Nixi, Kaya, Apparel Group UAE, Fyers, GroupM, Dentsu and others.

- Client got acquired by The Rainmaker Ventures in 2017 and now works in sync with the digital agency Yaap Digital which handles the creative, content, Influencer activities for multiple clients

- The company is six years old and has managed to establish an impressive roster of clients in India.

- As part of our expansion initiative, we are looking for Ad operation executives based in India but managing campaigns for APAC markets.

- Best Things About The Job

- Work at Great Place to Work awarded agency,

- Free hand to create structure and processes.

- Working with a proven, fast paced growing media agency, servicing some of the biggest brands in the region

Primary Duties & Responsibilities :

- Develop search engine marketing strategies for new and existing clients

- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

- Track, report, and analyze website analytics and PPC initiatives and campaigns

- Write Search Ads, optimize copy and landing pages

- Perform ongoing paid keyword discovery, expansion and optimization

- Research and analyze competitor advertising links

- Keep up to date on best practices and derive learning for continuous improvement during and after the campaign

Required Skills & Experience Required :

- 3+ years developing and executing SEM campaigns

- Familiarity with A/B Testing, suggestions on improving the landing page.

- Proficient in Excel and PowerPoint

- Working knowledge of HTML, CSS, and JavaScript development and constraints

- Knowledge of GA

Qualifications :

- Bachelors or above from an accredited university or college

- Good spoken and written English

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