Associate Director at Aptita Consulting Partners
Views:140 Applications:56 Rec. Actions:Recruiter Actions:0
Manager - Public Relations - Digital Marketing Firm (3-8 yrs)
- Develop and implement strategic PR programs to achieve significant increases in brand awareness
- Identify key media outlets and creating spokesperson profile, company profile, spokesperson pictures and preparing key messages for our company.
- Would be responsible for all the media day to day co-ordination for information, industry participation and event participation.
- Develop compelling story angles.
- Cultivate relationships with key business journalists in national and trade publications
- Write clear and compelling pitch letters, press releases and by-lined articles
- Identify media trends, news cycles and spin opportunities.
- Creating success stories through case studies, statistical data, platform excellence etc. also writing and editing speeches, articles, annual reports.
- Proactively manage editorial calendars, analyse and measure results of PR programs.
- Manage budgets and campaign ROI, highlighting the challenges and also quoting clients comments.
- Conducting Media Dipstick periodically twice in a month or every two month to test media impression about our company.
- Planning, developing and implementing PR strategies.
- Liaising with colleagues and key spokespeople.
- Liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
