Manager - Performance Marketing - Industrial Product (2-4 yrs)
The Performance Marketing Specialist will work to help scale social advertising efforts geared towards growing profitable e-commerce revenue. This role is for someone who is able to find efficient growth via Ad Platform, and who will explore opportunities in International channels.
You thrive in building, maintaining, and optimizing digital advertising campaigns and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance, and results-oriented problem-solving.
Responsibilities and Duties :
- Drive campaigns from planning to execution and beyond to meet key performance metrics
- Constantly optimize marketing activities to improve return on investment
- Allocate budgets and analyze and recommend modifications to ad spends
- Collaborate with marketing teams to guide A/B creative tests, incrementality tests, and spend scaling tests on campaigns online.
- Test new channels and trends (such as voice search, Augmented Reality, Virtual Reality,Digital Out of Home, etc.)
- Optimize marketing budgets to maximize Cost per Acquisition (CPA) and efficiently scale new customers.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
