Manager - Paid Social Media Marketing (5-8 yrs)
- Actively manage paid social campaigns to meet goals which may vary from engagement, acquisitions, direct response, reach and frequency, etc.
- Strong knowledge of implementation of chatbot and tracking codes.
- Set up and continuously optimise digital adverts on Facebook, Instagram and Twitter.
- Implement lead generation and conversion campaigns on Facebook, Twitter and Instagram.
- Implement retargeting and remarketing campaigns on all social media platforms.
- Work across multiple international markets and brands.
- Alert team of any crisis or red flag issues present in any of the paid adverts.
- Report, track and measure all activity in line with performance based KPIs and benchmarks.
- Work with the Data and Planning teams to understand how paid social integrates with other media formats and channels.
- Maintain brand guidelines and copy standards.
- Finding and targeting relevant social media audiences.
- Keep up to date with latest industry trends.
- Attention to detail and precise data input is essential.
- Participates in all social media team meetings and adheres to social media team process, guidelines and best practices.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
