ABOUT BAASHYAAM:

Baashyaam Constructions is a Chennai based real estate company that has been in existence for the last 3 decades. The company has largely been an understated company without any active brand building and positioning initiative. Over the last 5 years, the company has been expanding its business to create landmark and signature projects in Chennai. After completing its mid-range projects like Happy Windows, Petals, Baashyaam launched its largest project called Pinnacle Crest in Jan 2015 with a promise to deliver by March 2017. Arguably the tallest building in Chennai city, the project is well on schedule to be handed over for fit outs by March 2017.

True to its credo and values, Baashyaam is the only company in Chennai city which hands over projects on schedule to its customers. This project has 421 apartments across 1 BHK / 2 / 2.5 and 3. Over the last 2 years, Baashyaam has completed and handed over 57 Poes, the most luxurious apartment project which costs approximately 35Cr each located at the Poes Garden. Their current projects include Bonaventure - Spanish concept Apartment at RA Puram, Le Chalet (phase 2 - villa project) at Thandalam and villas at Kotturpuram. For more information, please visit the website www.bashyamgroup.com

WHAT DOES BAASHYAAM STAND FOR-

1. Signature Projects

2. Quality Construction using Latest in technology. (For. e.g. Pinnacle Crest is earthquake proof.)

3. Best Appreciation

4. On time delivery

Roles and Responsibility:

- Project Launches and campaign management

- Lead Generation and management through conventional and unconventional methods for all projects

- Marketing Events to promote a specific project or projects

- Advertising Agency Coordination

- Customer Communication

- Marketing & Media Communication

- Digital Marketing Website and Social Media Management

- Competition tracking

- Provide Sales tools and analysis for effective sales pitches

- PR Management

- Marketing Budget Management

Experience & Industry Preference: Between 10-13 years of experience,

Preferred: Direct selling like Real Estate / Automobiles / Space selling etc.

Educational Qualifications: MBA in Marketing / Visual Communication or Mass Communication

Skills Required:

- Marketing Acumen

- Customer Understanding

- Get the hands dirty approach

- Creativity

- Interpersonal skills

- Solution driven approach

- Basics of Advertising / Media Planning

- Analytical mind

- Cost effectiveness

- Planning skills

- Proactive Approach

- Brand Fit

- Result Oriented Approach

- Willing to get the hands dirty

- Innovation

- Execution Excellence

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