What we expect you to do :

- Preparing a marketing plan and strategy to meet the company goals

- Preparing a marketing budget to meet the marketing plan

- Understand and report competitor landscape

- Driving brand building activities for the company

- Direct marketing by visiting prospects to market the products and establish company credibility.

- Understanding customer profile and their existing capacity, future plans etc..

- Understanding the customer needs & requirements and position the products

- To overlook marketing collaterals i.e. product catalogs, company & product presentations, preparing content for digital marketing, value proposition presentations, product photos & videos, white papers.

- Preparing product USP's, differentiators w.r.t. competitor products

- Skill and competency mapping for the marketing team

- Performance appraisal for the team and motivate team for better performance

- Prepare and maintain Contracts and NDA

- Monthly MIS reports for the team to be reviewed with management

- Suitable training to be facilitated to team for better performance & growth of the team

- We feel you will fit the role well if you possess the following;

- Any degree. MBA is preferred.

- Proficiency in English (Multi-lingual will be an added advantage)

- About 8 - 10 years of experience in marketing industrial products will be preferred

- Knowledge on industrial product marketing and strategies

- Self-motivated professional with a result-oriented approach

- Good presentation Skills

- Love traveling and meeting customers, brand building & maintaining relationships

- A flair for understanding customer preferences, pain points and pitching in the right way

- Habituated to a disciplined & systematic way of working, preparing well

- Good at handling a team and driving the team for success