HR Intern at Vistabiz Solutions
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Manager - Marketing - Healthcare (8-10 yrs)
Marketing Manager_Female
About Company :
We are one of the leading companies in India having business interest in marketing and distribution of healthcare products. We are focused in marketing of Orthopedic Implants, Arthroscopy Implants, Trauma Implants, Sports Medicine Implants, Surgical Instruments for all specialties, Ultrasonic Surgical Devices, O.T. Disinfectants, Bone Cements, Orthopaedics, Neurosurgery, Surgical Instruments, Dis Infectants and Capital equipments in India, Bone Substitutes and other Advance Surgical products and Technologies which cover minimally invasive and open surgical procedures.
Location : Delhi
Experience : 8 - 10 Years
Function : Sales & Marketing
Vacancy : 1
Job Description :
Job Profile:
- Developing integrated marketing plan, brand plan & its implementation
Branding and Communication - Develop and execute a fully integrated brand marketing communications plan aligned with overall brand strategy, ensure that brand values and cultures are reflected accurately, adherence to brand guidelines
- Advertising, media buying & media planning
- Corporate communications and public relation
- Events & Promotion
- Market Research (Brand research & monitoring, customer research, industry research, competition tracking etc)
- Liasoning with advertising & promotional agencies
- Budgeting and resource monitoring
- Field sales team support & monitoring
- Managing Product specific marketing and promotion as per the requirement and needs of different therapeutic segments.
KEY RESPONSIBILITIES :
- Marketing of medical products of the company in the areas assigned. Bringing sales volumes and achieving preset sales targets month wise and year wise. Analyzing the future promotional activities and setting goals for the future. Meeting retail as well as institutional customers and securing orders.
Brand management for pan India operations with inputs from USA. Preparing marketing plan year wise and ensuring campaign targets. Conducting customer meets, organizing symposia's field worker monthly/quarterly/yearly meets, marketing meets. Visualizing, conceptualizing new promotional themes and implementing them with active follow up pan India.
- Developing viable new products from the parent company for pan India marketing thus improving the penetration in the oncology/virology segment.
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