- Our Client strives to be a leader in the global marketplace for IT solutions in the areas of Cloud & Infrastructure services, eLearning Course-ware, Enterprise Mobility, Software Development, Digital Marketing and Mobile App Marketing. They have more than 500+ certified software engineers and 1000+team members in 8 locations around the world, Microsoft Gold Partnership, CMMI Level 3, ISO 9001:2008, AWS Advanced Consulting Partner and Magento Business Solution Partner certifications,

- It is truly a global, quality-driven, software company. Founded in 1999 and headquartered in Rochester, NY, our business has achieved consistent annual growth in terms of revenue, profitability, clients, and employees. We have been ranked among the top 100 fastest growing companies in

- Rochester, New York and in India- Chandigarh, Mohali, Gurgaon & Noida. With over 1000+ clients and 2000+ completed projects under our belt, we have the stability, experience, and scalability to be the ideal partner.

Skills & Experiences :

- Master degree required (preferably in Marketing or Business Administration)

- Adept at digital marketing strategies and website design that target customer segments for successful sales

- 8-10 years of experience in digital marketing

- 5+ years of experience managing E-Commerce marketing and at least 2+ years of experience with Adobe /Magento marketing

- Well versed with shopping campaign with platforms like Google, Bing, Social (Facebook, Instagram), Market Places (Amazon). Google Shopping and Analytics certification will be plus.

- Knowledge of digital marketing channels such as Paid Social, SEM, SEO, email, content marketing, and collaborations

- Drive a digital marketing strategy to support and achieve online sales goals and digital engagement

- Strong cross-functional experience working with Product, Marketing, Sales and Operations

- Strong understanding of email marketing and workflows

- Excellent understanding of web design and web analysis

- Manage analytics for the overall site performance including but not limited to the below

- Define, track and analyze client digital KPI- s, and work with the overall Marketing team to prioritize and implement site optimizations in the form of A/B testing, new features and functionality for improved user experience

- Provide data analysis to clients along with strategic solutions for increased sales and improved performance

- Utilize Google Analytics for customer journey understanding and to guide merchandising best practices and targeted marketing recommendations

Candidate / Position Expectations :

- Excellent Communication Skill and well versed with client handling for digital marketing vertical

- Strong work ethic and the drive to continue to learn best practices

- Facile in project management, meeting deadlines, and multitasking

- Thinks outside the box and prides themselves on doing things differently than traditional approaches

- Eager to be a part of a digital marketing team dedicated to growth, both internal and external

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.